Brand Identity Design | Holland Smith Styling
Updated: Jan 14, 2020
Oh man, working with Holland was really such a fun experience. For starters, Holland was a re-brand, but not my typical 'I've been in business for a long time and my branding sucks' kind of re-brand... she was transitioning from being a Fashion Blogger to a Personal Stylist. It was reminiscent of the part of life where you realize one day that you're no longer a little girl and suddenly you're this grown up adult female. Holland was so ready to really get out there and put her love for fashion into the lives of those needing her expertise.
It was especially exciting for me, because A. I needed my closet overhauled (becoming a mom AND working from home somehow made me forget how to dress - but Holland has saved me, so don't fret) and B. I LOVE working on the brand strategy of 'OK, now that you're creating an actual business - where do we go from here!?'.
Holland has found a joy in working with clients face to face, re-organizing their wardrobe, shopping for new styles and helping these women feel empowered when they step into their closet.
Trust me, she is GOOD. I know first hand.
You can find her here:
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